Assignment (Economics) Example | Topics and Well Written Essays - 250 words - 7

(Economics) - Assignment Example The ban of a product hurts the consumer markets especially if the good was used by a lot of people. When vendors smuggle the goods and bring them to the marketplace illegally society benefits because these goods are providing a utility that is needed for the consumers. I believe that US citizens should boycott companies that abuse its workers in less developed countries. The only way for these companies to stop these unethical practices is for the customers to take proactive action to boycott these types of establishments. A full boycott of an item that is offered at much lower prices might hurt consumers that cannot afford to pay higher prices. Due to the different in opinions of customers it would be hard to implement a full boycott. Country A should produce toys, while country B should produce pineapples. Country A must trade toys for pineapples and country B must trade pineapples for toys. In general country A produces less toys or pineapples than country B. Their competitive advantage is in toys because country B can produce more than twice the amount of pineapples than country A. Since country B can produce 900 pineapples per day this country should concentrate on producing pineapples. The competitive advantage of country B in pineapples is 2.25 to

Week 1 - Discussion 2 Coursework Example | Topics and Well Written Essays - 250 words

Week 1 - Discussion 2 - Coursework Example The motivation factors may include a rewarding system that recognizes groups or individual performance. According to Lockwood (2006, 4), â€Å"rewards and recognition also help both to retain talent and to improve performance.† Also, they should recognize and appraise the employees who are performing well and particularly those achieving progressive improvements records. Other forms of employees’ motivation may include promotion, financial and non-financial rewards, etc. Managers should be good leaders in their organizations to motivate and improve performance of their staff. They should inculcate best leadership skills such as ensuring effective communication of the organizational objectives to the employees and coordinating the workforce to relinquish the potential towards the right goals (Gregory, 2011). Also, they should build teamwork and delegate responsibilities to the employees as well as hold the groups or individuals accountable for what they achieve. This will also improve the decision-making process by reducing bureaucracy in the organization. Finally, employers can hire competent workers and initiate training programs to provide training to the employees so that they can advance their skills and acquire latest skills (Dreher & Dougherty,

Nike Inc Analysis of Marketing

Nike Inc Analysis of Marketing Nike Inc. was founded in  1962 by Bill Bower man and Philip H.  Knight as a  partnership under the  name, Blue  Ribbon Sports.  Since Germany conquered  the domestic market in America, Nike came with low-cost and high quality products for the American people. Today, Nike manufactures and distributes athletic shoes in the global market and 40% of  its sales come from athletic apparel, sports equipment, and subsidiary ventures and they have  traditional  as  well  as  non-traditional  distribution  channels  in  more  than  100countries globally. Nike has attained a premier position in the market but in 1998, the company has to face the issue of exploiting overseas workers and the altering consumer  needs negatively pretentious the sales of Nike. In this report, I have discussed the case history of Nike that majorly covers the child labor  problem and the problem of change in consumers preferences after which I have done the SWOT analysis and h ave come up with strategic objectives, market driven strategy Objectives. Furthermore, the marketing strategy is discussed that covers the segmentation strategy, targeting, positioning and channel distribution of Nike and the product, price and promotional strategy it must approve.  In the  end, I  have given some  recommendations to Nikes management to force it towards success. Contents INTRODUCTION: The company stable out just an airplane built-up in arranges to make happy path job at Stanford University. Mr. Phil knight a adapt student at Stanford University and a comprehensive space messenger firm that he would create small price organization shoes in Japan and then advertise them in USA. Knight solicits the help of a history teacher Bill Bower man to help him in his big business project. Knight called his first shoe Tiger and began allocation at path meet. Blue Ribbon in 1971 earned its Swoosh and knight introduces the most important Nike brand line. In 1978 the Blue Ribbon becomes Nike and both years their earnings grow steadily. Due to Nike attention in informal shoes in the 1980, they missed the leaning to aerobic shoe and cut down after allowing Reebok to manage the marketplace. MISSION AND VISION: Nike states in its mission declaration that it entail responsibility commerce in a guilty way, most important to sustainable monetary increase. With the advance in knowledge, Human resource practices, the healthy knowledgeable and skilled employment power, here is extremely small deficient to distinguish organization. Living being seen to go added than the lowest amount necessary on community issue can draw and keep patrons. This bottle sea green modification attracts concentration to the association; they are view as thoughtful and public liable (Mullins, L. 2005). A speech, on the construction put into practice of Nike during its make obtainable sequence accuse the association of individual concerned in limited operational circumstances, defiance of hard work civil rights, low salary and pestering of its labor force. Nike takes this information seriously. On the basis of the learning answer the business has make stronger the check of its dealer (Hummels, H and Timmer, D.2004) OBJECTIVE OF THE STUDY: The SWOT examination aim to suggest the participate government of the Sà ¶derkà ¶ping growth with an instrument to charge their past giving in the Sà ¶derkà ¶ping procedure as fit as to appraise the choice for the modus operandi to bear on after the conclusion of the in progress development in February 2009. SWOT ANALYSIS: Strengths Nike is a very competitive organization. Phil Knight (Founder and CEO) is frequently quoted as saying that Business is war without bullets. Nike has a healthy aversion of is competitors. At the Atlanta Olympics, Reebok went to the outlay of sponsoring the games. Nike did not. However Nike sponsored the top athletes and gained valuable reporting. Nike has no factories. It does not tie up cash in buildings and manufacturing workers. This makes a very lean organization. Nike is tough at research and development, as is evidenced by its evolving and innovative product range. They then manufacture wherever they can produce high quality product at the lowest possible price. If prices rise, and products can be made more cheaply elsewhere (to the same or better specification), Nike will move production. (ynkamat, 2009) Nike is a global brand. It is the number one sports brand in the World. Its famous Swoosh is instantly familiar, and Phil Knight even has it tattooed on his ankle Nike is quite strong regarding its research and development; quite marked regarding its evolving and innovative product choice. They manufacture high quality at the lowest potential price, if prices rise due to price hike then the production process is made cheaper by changing the place of production. It belongs to the  Fortune 500 companies. Nike employs about more than 30.000 people worldwide. It has a strong sense of marketing promotion by sponsoring top athletes. It uses linarite foam and flies wire materials in order to make the manufactured shoes lighter and more convenient. (Adam, 2009) Its standing for high quality and innovative footwear .Nike is also known for its innovative marketing .Nike ads are part of the pop culture an impressive achievement. Famous campaigns feature bo Jackson, Michael Jordon, and Tiger Woods the Nikes swoosh is highly recognizable world wide .Nikes recent comeback has been greatly helped by increased sales of Nikes apparel. (Robert N. Lussier, 2009) Political Analysis According to PEST analysis the political enviourment can be taken as strength The government must create economic policies that will foster the growth of businesses. Nike, fortunately, has been helped by the US policies which enable it to advance its products. The support accorded to Nike by the US government, particularly in the general macroeconomic stability, low interest rates, stable currency conditions and the international competitiveness of the tax system, form the foundation critical to Nikes growth. (Cuizon, 2009) Society Analysis According to PEST analysis the social enviourment can be taken as strength People are more health conscious currently. Diet and health are getting more prominence. Consequently, more and more people are joining fitness clubs. There is an accompanying demand for fitness products particularly exercise apparel, shoes and equipment. Nike is at the front position of this surge in demand as people are looking for sports shoes, apparel and equipment. (Cuizon, 2009) Technology Analysis Political Analysis According to PEST analysis the technological enviourment can be taken as strength Nike uses IT in its marketing information systems very effectively. Nike applies marketing information systems to the economics of improvement, segmentation and differentiation for nearly all of its businesses. Nikes leadership status owes in large part to the use of extremely valuable Information Technology, and applying it to every aspect of the product from development to distribution. Nike, being the world leader in the athletic footwear industry, is able to effectively harness its environment to boost its marketing efforts. This strategy has translated into robust sales of Nikes products. (Cuizon, 2009) Weaknesses The organization does have a diversified range of sports products. However, the income of the business is still heavily dependent upon its share of the footwear market. This may leave it vulnerable if for any reason its market share erodes. The retail sector is very price sensitive. Nike does have its own retailer in Nike Town. However, most of its income is derived from selling into retailers. Retailers tend to offer a very similar experience to the consumer. Can you tell one sports retailer from another? So margins tend to get squeezed as retailers try to pass some of the low price competition pressure onto Nike. Nike was for quite some time unwilling to disclose any type of information concerning its partnering companies. It was charged with the violation of overtime and  minimum wage  rates in Vietnam, 1996, that was seen as having poor working conditions, and that it was also charged for exploiting cheap workforce overseas. (ynkamat, 2009) Nike was also reported to have applied child labor in Pakistan and Cambodia to produce  soccer balls. It was positioned as a subject of criticism by anti-globalization groups due to its unruly and exploited manner that was quite a disaster for its reputation. (Adam, 2009) In late 2005 founder phil knight resigned from the CEO position at Nike. Since that time Nike has had two CEO s. Nike brand co president mark parker is the companies new president and chief executive officer following the resignation of William D. Perez will Nike ever be able to replace the larger than life founder Phil knight? Another question on the area concerning is that global sales, such as Europe and Asia ,have instead at a much faster pace than domestic sales in the United States. (Robert N. Lussier, 2009) Economic Analysis According to PEST analysis the economic enviourment can be taken as weakness In economy, the biggest threat for Nike would be economic recession. During recession, Nikes growth will be adversely affected. The US economy is experiencing a downturn right now. Consumer purchases are slowing down. Currently, Nikes feeling the pinch of the economic recession. The Asian economic crisis also affects Nike since its goods are manufactured in Asia. The labor costs and material prices are going up. Nikes growth is not just affected by the local economy but also in the international economy. A weak Euro and an Asian recession could mean weak sales for Nike. The overall results in the sales generated by Nike in athletic footwear, however, remained stable. The global market makes up for the variances in sales particularly between peak and lean seasons. (Cuizon, 2009) Society Analysis According to PEST analysis the social enviourment can be taken as weakness Nike, however, failed to foresee problems brought about by a sweatshop expose pertaining to labor and factory conditions at production locations in Asia. This caused bad publicity and declining sales as society and consumers Opportunities Product development offers Nike many opportunities. The brand is fiercely defended by its owners whom truly believe that Nike is not a fashion brand. However, like it or not, consumers that wear Nike product do not always buy it to participate in sport. Some would argue that in youth culture especially, Nike is a fashion brand. This creates its own opportunities, since product could become unfashionable before it wears out i.e. consumers need to replace shoes. There is also the opportunity to develop products such as sport wear, sunglasses and jewellery. Such high value items do tend to have associated with them, high profits. The business could also be developed internationally, building upon its strong global brand recognition. There are many markets that have the disposable income to spend on high value sports goods. For example, emerging markets such as China and India have a new richer generation of consumers. There are also global marketing events that can be utilized to support the brand such as the World Cup (soccer) and The Olympics. (ynkamat, 2009) The brand is sternly defended by its owners who believe that Nike is not a fashion brand, however, a large number of consumers wear Nike product because they derive a fashion  trend  rather than to participate in a sport. It is mostly argued that in youth culture, Nike is a fashion brand which also creates  opportunities  for Nike since its products would become outdated before even the product wears out i.e. consumers will feel the need to replace the product with a newer  trend. There are many international regions that still need tapping and there is need for sportswear and with Nikes strong global brand recognition, it can initiate in many markets that have the disposable income to spend on high value sports goods. Nike gives a lot of effort on its corporate marketing mainly through the  promotion of  corporate brand  and sponsorship agreements. (Adam, 2009) Nike has an opportunity to capitalize on its own Nike Technology. This is a sensor placed in Nike footwear that interacts with Apples iPod to record the distance a runner has completed and the calories that have been burned. Another opportunity will be to capitalize on an endorsement deal with LeBorn James after his NBA playoffs and championship series appearances. Additionally, Tiger woods yearly attempt to win all four major Golf Tourments automatically allows Nike to build product campaigns around the Tournaments. (Robert N. Lussier, 2009) Threats Nike is exposed to the international nature of trade. It buys and sells in different currencies and so costs and margins are not stable over long periods of time. Such an exposure could mean that Nike may be manufacturing and/or selling at a loss. This is an issue that faces all global brands. The market for sports shoes and garments is very competitive. The model developed by Phil Knight in his Stamford Business School days (high value branded product manufactured at a low cost) is now commonly used and to an extent is no longer a basis for sustainable competitive advantage. Competitors are developing alternative brands to take away Nikes market share. As discussed above in weaknesses, the retail sector is becoming price competitive. This ultimately means that consumers are shopping around for a better deal. So if one store charges a price for a pair of sports shoes, the consumer could go to the store along the street to compare prices for the exactly the same item, and buy the cheaper of the two. Such consumer price sensitivity is a potential external threat to Nike. (ynkamat, 2009) Consumers are constantly shopping around for a better deal that conveys a good quality and if one store charges a higher price for the products, the consumer would try to seek a better deal of the same product in the premises that delivers the same value but cheaper of the two, this type of price sensitivity among the consumers is a potential threat to Nike. The textile industry unpleasantly upsets the atmosphere, and therefore the organization is constantly struggling to retain its eco-friendly reputation. A recession may lead to job shortages in most of Nikes worldwide branches. The organization has experienced many adverse publicity feedbacks due to its widespread advertising If you have a body, you are an athlete   Bill Bower man said this couple of decades ago. The guy was right. It defines how he viewed the world, and it defines how Nike pursues its destiny. Ours is a language of sports, a universally understood lexicon of passion and competition. A lot has happened at Nike in the 30 years (Adam, 2009) Specific threat is the contracts that Reebok (now part of Adidas) signed with the NBA and NFL for its apparel businesses. Another threat is the ongoing public relationship s problem pertaining to working environments in the factories producing Nike sneakers. Nike has striven to overcome images of sweatshop conditions, but the problem has been difficult to solve. (Robert N. Lussier, 2009) Porters five forces Source:http://www.google.co.in/images?hl=enq=porters+5+diagramum=1ie=UTF-8source=univei=8UhZTfaOCoXJrQfarcnuBwsa=Xoi=image_result_groupct=titleresnum=1ved=0CCIQsAQwAAbiw=1366bih=643 Potential Entrants Low Bargaining power of buyers High Bargaining power of suppliers Low Threats of substitutes Low Industries rivalry High Refer to appendix 1 CONCLUSION: SWOT analysis should always be measured by all companies as it helps show companies all their weaknesses and threats. At the same time it also shows what the companies strengths and opportunities. Using this analysis companies can spotlight on their good part of the business and focus more on the bad part to make it good. Also a company can see what factors are external or internal which helps the business in a long run to be more capable REFERENCES Adam, 2009. Nike SWOT Analysis. [Online] Available at: HYPERLINK http://www.mba-tutorials.com/marketing/240-nike-swot-analysis.html http://www.mba-tutorials.com/marketing/240-nike-swot-analysis.html [Accessed February 2011]. angeletti3, 2005. Nike versus Adidas Case Study and Competitive Analysis. [Online] Available at: HYPERLINK http://www.echeat.com/essay.php?t=27606 http://www.echeat.com/essay.php?t=27606 [Accessed February 2011]. Cuizon, G., 2009. Marketing Audit of Nikes Strategies. [Online] Available at: HYPERLINK http://www.suite101.com/content/marketing-audit-of-nikes-strategies-a94402 http://www.suite101.com/content/marketing-audit-of-nikes-strategies-a94402 [Accessed February 2011]. E, P.M., 1998. In Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press. Gerry Johnson, K.S.W., 2008. In P. Education, ed. Exploring Corporate Strategy. 7th ed. Phil Knight, 2011. Company History. [Online] Available at: HYPERLINK http://www.nike.com/nikeihm/about/history.shtml http://www.nike.com/nikeihm/about/history.shtml . Robert N. Lussier, D.K., 2009. Applied Sport Management Skills. Human Kinetics. ynkamat, 2009. SWOT of Nike. [Online] Available at: HYPERLINK http://www.scribd.com/doc/13163456/swot-of-nike http://www.scribd.com/doc/13163456/swot-of-nike [Accessed February 2011].

How WW Jacobs Creates a Sense of Horror in The Monkey’s Paw Essays

Jacobs creates a sense of horror in ‘The Monkey’s Paw’ by using a variety of literary techniques. As ‘The Monkey's Paw’ was written in 1902, Jacobs makes the story scary in ways that are very different to modern horror films and books. We can tell that the story was written in the early twentieth century as it contains many details that would have been common in Victorian literature. One of the most obvious features from ‘The Monkey’s Paw’ that tells us that the story was written over a century ago, is the old-fashioned language that Jacobs uses. The language used throughout the story contains words such as ‘rubicund’ and ‘visage’, which are not words that are commonly used today. Also, the fact that  £200 was considered to be a lot of money shows that the story was from a long time ago as  £200 is not seen as a large amount of money in the modern world. Other aspects of the story also show that Ã¢â‚¬Ë œThe Monkey’s Paw’ was written in the Victorian time period - the fact that India was seen as a new, exotic and unexplored country tells us that the story must have been written in a time when transport wasn’t as easily available as it is today. In the story, when the Sergeant-Major tells the Whites about his exploration, they seem almost in awe of him as he is seen to be the bravest and most adventurous person that they have ever met because of his journey to India. The fact that Jacobs used a Sergeant-Major character is also another typical feature of Victorian literature. Finally, the household objects that the Whites use in ‘The Monkey’s Paw’ show that the story was not set in modern times. For example, the Whites use candles for light and heat their kettle on a fire as there was no electricity in Victorian times. As ‘The Monkey’s Paw... ...f seeing whether their wish has come true. I think that WW Jacobs is a very powerful and intelligent writer who has cleverly used every possible feature in the story of ‘The Monkey’s Paw’ to create a sense of horror. The literary techniques that he uses are very typical to those of most short stories written in Victorian times. Personally, I think that these techniques, such as the mystery of the unknown, are a great deal scarier and build up a much better sense of tension than present day horror stories. Modern horror films and books mainly use gore, wounds and blood to create the element of disgust that generates the most profit. However, I think that Jacobs cleverly uses subtle details and suggestion in ‘The Monkey’s Paw’ to develop a sense of terror throughout the story, and this is what creates a classic horror story that really plays with the reader’s mind.

Arterial Blood Gas Essay

Again, look at the chart. Alkalosis is present (increased pH) with the HCO3 increased, reflecting a primary metabolic problem. Treatment of this patient might include the administration of I. V. fluids and measures to reduce the excess base. ? Copyright 2004 Orlando Regional Healthcare, Education & Development Page 11 Arterial Blood Gas Interpretation Compensation Thus far we have looked at simple arterial blood gas values without any evidence of compensation occurring. Now see what happens when an acid-base imbalance exists over a period of time. When a patient develops an acid-base imbalance, the body attempts to compensate. Remember that the lungs and the kidneys are the primary buffer response systems in the body. The body tries to overcome either a respiratory or metabolic dysfunction in an attempt to return the pH into the normal range. A patient can be uncompensated, partially compensated, or fully compensated. When an acidbase disorder is either uncompensated or partially compensated, the pH remains outside the normal range. In fully compensated states, the pH has returned to within the normal range, although the other values may still be abnormal. Be aware that neither system has the ability to overcompensate. In our first two examples, the patients were uncompensated. In both cases, the pH was outside of the normal range, the primary source of the acid-base imbalance was readily identified, but the compensatory buffering system values remained in the normal range. Now let’s look at arterial blood gas results when there is evidence of partial compensation. In order to look for evidence of partial compensation, review the following three steps: 1. Assess the pH. This step remains the same and allows us to determine if an acidotic or alkalotic state exists. 2. Assess the PaCO2. In an uncompensated state, we have already seen that the pH and PaCO2 move in opposite directions when indicating that the primary problem is respiratory. But what if the pH and PaCO2 are moving in the same direction? That is not what we would expect to see happen. We would then conclude that the primary problem was metabolic. In this case, the decreasing PaCO2 indicates that the lungs, acting as a buffer response, are attempting to correct the pH back into its normal range by decreasing the PaCO2 (â€Å"blowing off the excess CO2†). If evidence of compensation is present, but the pH has not yet been corrected to within its normal range, this would be described as a metabolic disorder with a partial respiratory compensation. 3. Assess the HCO3. In our original uncompensated examples, the pH and HCO3 move in the same direction, indicating that the primary problem was metabolic. But what if our results show the pH and HCO3 moving in opposite directions? That is not what we would expect to see. We would conclude that the primary acid-base disorder is respiratory, and that the kidneys, again acting as a buffer response system, are compensating by retaining HCO3, ultimately attempting to return the pH back towards the normal range. The following tables (on the next page) demonstrate the relationships between the pH, PaCO2 and HCO3 in partially and fully compensated states. ? Copyright 2004 Orlando Regional Healthcare, Education & Development

The Purpose of a Liberal Arts Education

A liberal arts education can open many doors for you. However, it may not be for everyone. A four year liberal arts degree is meant to make you a well-rounded person, but many people don’t feel the need to take classes that don’t directly apply to their career. Liberal arts exercises your mid; it makes it stronger. It helps develop an ordered mind and good thinking habits. You may never use the things you learn in a computer programming class, but it will make you a better learner.It also teaches you to think for yourself; your fellow students and teachers will challenge what you know, think and believe. Imagine the doors of creativity that will be opened for you. You may not have known how much you enjoy paining until you took a mandatory general education art class. It can enhance your faith. Maybe you have an interest in taking a theology class so you can be closer to god, at a liberal arts college you can have that opportunity. You can better understand the bible, w ho wrote it, and why they were inspired to do so.A liberal arts education will not only make you a better learner, it will also make you a better teacher. The more molded your mind becomes, the more easily you can explain things to people. Even if you don’t plan on becoming a professional teacher, this can help you help your children with their homework, help train new employees, or even teach a Sunday School class. It will cultivate your mind; opening doors to art, music, symbolism, or even language, things you may not have even had an interest in before. You will learn to appreciate these things more.A Christian liberal art education may be the right thing for you. It can send you in the right direction if you want to teach in a private Christian school, want to be a missionary, a pastor, or even if you just want to be education with fellow Christians. Some of your classes may cause you to question not only your faith, but why you have it in the first place, which will make you see why you fell in love with God in the first place. But does this mean a liberal arts education is right for everyone? I don’t believe it does.A single mother going back to school may not have time for the required number of classes, most of which, she will never use on the job. A 40 year old works at a factory that is being shut down and he needs to learn a new skill quickly so he can go back to supporting his family. For people like this, a liberal arts education may not be the right road for them to take. A liberal arts education can do many more things for you than what I have mentioned. It’s like a treasure trove; you have the key, all you have to do is open the door and that wealth of knowledge could be yours.